It’s no surprise that marketing guru Keith Chambers would want to hold his business secrets close to the chest; but after more than 35 years in the business, Chambers opens up his playbook with Pull to show everyone from the seasoned business owner to the eager college student what they need to do to make themselves desirable in the marketplace.
In each section of Pull, Chambers provides a step one may take to optimize their brand, whether personal or professional. He draws from his extensive portfolio which includes work with of over five hundred brands to explain, in easily relateable terms, the differences between good and bad marketing strategies, and how to execute a salient marketing campaign for everything in your life.