It was with great pride (and a touch of bewilderment) that I took in a recent piece on the HuffPo, entitled Mommy Bloggers Are Going to Rule the World. The writer, Kari Henley, attended Blissdom several weeks ago, and the post included her impressions and take-aways from the mom blogger conference.
What attracted me to this post in particular was… well OBVIOUSLY the title. After reading it, what occurred to me was that it had really been a while since I’d read something that actually credited mom bloggers with something other than being greedy, family neglectors who all look for something in exchange for nothing.
Because blah, blah, blah.
But then Kari, a person who has had experience working with huge name clients. Who is writing a book. And who writes for the HuffPo (!!) goes ahead and tells us that we are “a remarkable breed of intensely smart, savvy businesswomen…” and that we “totally rock.” Apart from making the novice (but totally forgivable) mistake of referring to us as “mommy bloggers,” her post is a refreshing reminder that we are not just Holly Homemakers who get free stuff and post about it between soaps. Kari reminds us that we are women with ideas, people who collaborate so as to have infiltrated so many areas of marketing, including cooking, travel, retail, tech, and so much more.
Now clearly, being new to the “fray,” Kari likely missed out on some of our finer moments in the mom blogosphere (ahem Crocs guy being blackmailed for a pair of shoes), but it is said that first impressions hold a lot of weight and are very hard to change.
With that said, big gigantic thank you, Kari Henley, for prompting those of us that needed it, to remember that mom bloggers have a value that far surpasses their last review of that new baby soap. We are a community.
And we are a force to be reckoned with. In a good way.
Jill Notkin blogs at The Daily Grind of a Work at Home Mom when she’s not tweeting@AlexCaseyBaby. She is also the Managing Director of MotherTalk division at Mom Central Consulting.