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Epson Debuts EcoTank Printer with US Synchronized Swimming Team at “Swimming In Ink” Event

Disclosure: We were invited to attend the public event and were granted an interview with Synchronized Swimmer Sarah Rodriguez and Epson Product Manager Rodrigo Catalan to Facilitate Our Post. All opinions are our own.

What does Epson’s latest printer and the US National Synchronized Swimming team have in common? More than you think!

Epson debuted its new EcoTank printer with the help of the National Synchronized Swimming team in Times Square on September 24. Sponsored by Epson, “Swimming In Ink” featured a series of never-before-seen, high-energy synchronized swim routines by the U.S. National Synchronized Swimming Team in a massive, see-through tank of cyan, magenta, and yellow “ink.” The tank – one of the largest ever constructed in Times Square – served as a dramatic showcase highlighting the new line of Epson EcoTank™ printers that come loaded and ready with up to two years of ink.

We had the opportunity to speak with Rodrigo Catalan, Product Manager at Epson, at the event. Catalan shared how the synchronized swimmers represent many of the characteristics that Epson incorporated into this new revolutionary printer: synchronization, precision, and accuracy. Catalan also credited the amount of hard work and training that these swimmers put in to their performance, similar to the rigorous amount of training that Epson also puts into its product development.

I also spoke with Sarah Rodriguez, member of Team USA. Rodriguez, 21, has been swimming for 10 years since she saw a flyer for a synchronized swim team in her hometown of San Antonio, TX. She recognized that she was drawn to many of the qualities you need to be a synchronized swimmer – such as dance, artistry, and of course, swimming. She found it challenging and liked the challenge and pushed herself to succeed.

She and the other Team USA members train for up to ten hours per day when leading up to competition season. After spending six to seven hours a day in the pool, with the remaining waking hours consumed by Pilates, stretching, cardio, track and field, and acting lessons.

In order to do accomplish these amazing feats, these swimmers must have amazing core strength and stability, combined with beautiful artistry!

The swimmers performed throughout the day in Times Square in the replica of a giant EcoTank printer.

The Epson EcoTank portfolio consists of five all-in-one color printers featuring large ink reservoirs – what Epson defines as the Supertank category – that come loaded and ready with up to two years of ink. EcoTank color printers combine the high-quality output we expect from Epson, with dramatic in-box cost savings and ultra-low cost replacement inks. In addition, EcoTank printers eliminate the common frustration of having to replace ink cartridges at inevitably the most inopportune time. Fewer ink refills also means less waste. When comparing EcoTank to a traditional printer, the ink included with the EcoTank proves equivalent to about 20 sets of ink cartridges, depending on the model.

At the event Olympian Keri Strug was on hand. Strug, now a Mom herself, shared how she loves this printer because she never has to worry about last minute ink replacements at crucial moments in her busy day. With the EcoTank, you have ample ink for up to two years of printing.