Search Me? 10 Reasons Why You Should Use a Lijit Search Box on Your Blog »

Aside from creating captivating content, you need to encourage your visitors to spend more time on your site. One way to do this is by adding a search box on your blog so they can look up other topics you may have posted about.


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Don’t Get Hacked! How to Prevent WordPress Blog Hijackings »

Recently I received an email about one of my fellow foodies about her site getting hacked by a blog terrorist. He has tried to blackmail her insisting that she let him host her site and keep his Adsense banners up. At one point, he completely took down her site, too, because she was trying to keep him out. Luckily, she had all her posts backed up and was able to restore her blog when he did that.

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Clean Up Your Online Presence and Brand »

This is where I bring out the big disclaimer that states, “do as I say and not as I do.” True confession time – my blogging brand is a mess. All my blogs look different from my Twitter background. I’m “readablefeast” at CafeMom and “mamacooks” at FoodBuzz. My business is The Write Spot, LLC, but I’m amnichols most places unless you know me as mamarant at BlogHer.com. Ugh!

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Keeping it Clean at Twitter »

We recently posted about about cleaning up your online presence and brand. Now that we’ve tackled that job, how about cleaning up your Twitter feed? (And you thought I was going to write about using profanity on Twitter, silly you! Go ahead and swear like a sailor on there if you want. Knock yourself out.)

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Digging Deep into Your Demographics with Quantcast »

You know your blog’s page views, your bounce rate and your unique visitor stats*, so why do you need to know your blog’s demographics? Well, there is the curiosity factor of wanting to know what type of reader your blog is attracting, of course. However, what is more is important is what the demographic data tells you about your readers and how can you use it to improve your blog.

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How PR Reps and Brand Managers Measure Your Social Media Influence »

The Mind of Moms Summit was offered as a partner program at the recent BlogWorld Expo. I attended Rules of Engagement with Barbara Jones of One2One Network, Renee Ross of Cutie Booty Cakes, and Amy Lupold Bair of Resourceful Mommy. (Amy gave Amy Clark of Mom Advice’s presentation since she couldn’t make it due to a death in the family.)

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Bloggers are People, Too »

We all know the type – a blogger who sits perched behind her desk all day blogging, tweeting, Facebook’ing like crazy. Telling all and leaving nothing out. Chances are, if you met her, she would be a laugh a minute, the life of the party, and your new BFF. Or, maybe not.

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Choosing a Domain Name for Your Blog »

A recent discussion at the Mom Bloggers Club pointed out one of the first things you should do when trying to get noticed as a serious blogger: buy a domain name for your blog.

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Out-Of-Control Couponing: When Marketing Incentives Go Awry »

Back in the day, coupons provided consumers with the opportunity to shave a few cents off popular household staples like toilet paper, dish soap, and paper towels. Each week, in anticipation of the family’s grocery store run, Moms spent Sunday mornings flipping through the newspaper, clipping coupons for products that appealed to their families and redeeming them at the check-out counter at the end of the shopping excursion.

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Domain Name Mapping »

Each blogging platform has different ways to set up domain mapping, so you’ll need to refer to the domain help files for the blog platform you use. Self-hosted Wordpress.org blogs have domain mapping set up by their hosts during install.

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